EMDR Therapists in Frisco, TX

Bonnie King
Licensed Professional Counselor, PhD, LPC-S, CSC
1 Endorsed
Frisco, TX 75034
I offer EMDR, and humanistic treatment approaches for reprocessing trauma and helping bridge the gap between logic, feelings, and what actually feels true in our bodies and nervous systems.
I can imagine that you are overwhelmed, overworked, and let's be honest, selling yourself short. Your past trauma might be holding you back, and you've been taught that your needs matter less than the comfort of others. You are wondering if you deserve to be in the room you've found yourself in (hello imposter syndrome). You might be struggling to navigate relationships, managing work or parenting, all while trying to care for your self and stay sane in the process. I get it. I've lived it, and I'm still healing from it.
I offer EMDR, and humanistic treatment approaches for reprocessing trauma and helping bridge the gap between logic, feelings, and what actually feels true in our bodies and nervous systems.
I can imagine that you are overwhelmed, overworked, and let's be honest, selling yourself short. Your past trauma might be holding you back, and you've been taught that your needs matter less than the comfort of others. You are wondering if you deserve to be in the room you've found yourself in (hello imposter syndrome). You might be struggling to navigate relationships, managing work or parenting, all while trying to care for your self and stay sane in the process. I get it. I've lived it, and I'm still healing from it.
(469) 406-1824 View (469) 406-1824
Monique M Thompson
Licensed Professional Counselor, MA, LPC, LPC-S
3 Endorsed
Frisco, TX 75034
I specialize in EMDR therapy, infidelity recovery, marriage counseling, and faith-based Christian therapy.
With 24 years in counseling and coaching, I help couples heal from infidelity, professionals manage anxiety and burnout, and adult survivors recover from trauma. If you’re searching for a Black female therapist experienced in faith-based and neuroscience-based care, you’re in the right place. I offer both therapy and coaching for infidelity recovery, anxiety, depression, and PTSD—available online and in person. Aetna, Carelon, Cigna, and Optum accepted in FL & TX. Private pay clients seen nationwide and abroad.
I specialize in EMDR therapy, infidelity recovery, marriage counseling, and faith-based Christian therapy.
With 24 years in counseling and coaching, I help couples heal from infidelity, professionals manage anxiety and burnout, and adult survivors recover from trauma. If you’re searching for a Black female therapist experienced in faith-based and neuroscience-based care, you’re in the right place. I offer both therapy and coaching for infidelity recovery, anxiety, depression, and PTSD—available online and in person. Aetna, Carelon, Cigna, and Optum accepted in FL & TX. Private pay clients seen nationwide and abroad.
(972) 820-9965 View (972) 820-9965
Alison Rhodes
Licensed Professional Counselor, MS, LPC
Frisco, TX 75034
She has pursued specialized training in Trauma Focused CBT and EMDR.
Stress and trauma can resurface at any time, causing individuals to feel overwhelmed, numb, and ashamed. Alison is honored to help her clients reclaim safety, strength, and resilience throughout their healing journey. Alison can help with, trauma, PTSD, family conflict, addiction, anxiety, behavioral issues, codependency, coping skills, depression, grief, life transitions, mood disorders, parenting, relationship issues, self esteem, self-harming, stress, suicidal ideation, sexual abuse, LGBTQIA+ issues and more. Alison’s approach with clients of all ages is based on building trust, fostering empowerment, and nurturing resilience.
She has pursued specialized training in Trauma Focused CBT and EMDR.
Stress and trauma can resurface at any time, causing individuals to feel overwhelmed, numb, and ashamed. Alison is honored to help her clients reclaim safety, strength, and resilience throughout their healing journey. Alison can help with, trauma, PTSD, family conflict, addiction, anxiety, behavioral issues, codependency, coping skills, depression, grief, life transitions, mood disorders, parenting, relationship issues, self esteem, self-harming, stress, suicidal ideation, sexual abuse, LGBTQIA+ issues and more. Alison’s approach with clients of all ages is based on building trust, fostering empowerment, and nurturing resilience.
(469) 874-0970 View (469) 874-0970
Dr. Jennifer Kendall
Marriage & Family Therapist, PhD, LMFT-S
4 Endorsed
Frisco, TX 75033
I specialize in couples and sex therapy using EFT, Gottman, and EMDR.
Are you struggling to rebuild trust and intimacy after an affair or betrayal? Or are you frustrated with recurring patterns of conflict, feeling disconnected, or simply stuck in a rut? As a couples therapist, I specialize in helping couples navigate these common challenges and build stronger, more satisfying connections. Whether you're facing communication issues, trust breakdowns, or simply feeling disconnected, I'll provide you with the tools and strategies you need to create a more loving and fulfilling partnership. Don't let the pain of the past define your present. Contact me today to start your journey.
I specialize in couples and sex therapy using EFT, Gottman, and EMDR.
Are you struggling to rebuild trust and intimacy after an affair or betrayal? Or are you frustrated with recurring patterns of conflict, feeling disconnected, or simply stuck in a rut? As a couples therapist, I specialize in helping couples navigate these common challenges and build stronger, more satisfying connections. Whether you're facing communication issues, trust breakdowns, or simply feeling disconnected, I'll provide you with the tools and strategies you need to create a more loving and fulfilling partnership. Don't let the pain of the past define your present. Contact me today to start your journey.
(469) 535-7548 View (469) 535-7548
Asma Sheikh
Licensed Professional Counselor, MA, LPC
4 Endorsed
Frisco, TX 75035
With a nuanced understanding of emotional, rational, spiritual, and identity-related challenges, as an EMDR-trained professional, she employs a client collaborative approach that emphasizes culturally responsive therapy.
Asma Sheikh is a dedicated Licensed Professional Counselor and Founder of Alif Counseling Services. Asma has a devotion with a fervent commitment to empowering women, adolescents, ethnic minorities, immigrants, and first & second generation individuals. Asma has years of experience working with a broad spectrum of clients both inpatient and outpatient settings. She fosters a nurturing, non-judgmental, and empathetic environment where individuals, couples, and families can freely explore their life journeys, cultivate meaningful connections, and commence a transformative voyage towards healing.
With a nuanced understanding of emotional, rational, spiritual, and identity-related challenges, as an EMDR-trained professional, she employs a client collaborative approach that emphasizes culturally responsive therapy.
Asma Sheikh is a dedicated Licensed Professional Counselor and Founder of Alif Counseling Services. Asma has a devotion with a fervent commitment to empowering women, adolescents, ethnic minorities, immigrants, and first & second generation individuals. Asma has years of experience working with a broad spectrum of clients both inpatient and outpatient settings. She fosters a nurturing, non-judgmental, and empathetic environment where individuals, couples, and families can freely explore their life journeys, cultivate meaningful connections, and commence a transformative voyage towards healing.
(972) 645-6553 View (972) 645-6553
Melinda Porter
Licensed Professional Counselor, LPC-S, AASECT, CST-S, LMHC, C-CNMT
11 Endorsed
Frisco, TX 75034
As an aASECT Certified Sex Therapist-Supervisor, EMDR trained therapist, LPC Supervisor, trauma trained and C-CNM Therapist, and I believe in growing continuously, learning in all the moments, and remembering your journey will be forever changing.
Are you ready to work? Redefining intimacy confidently and creating a healthy self! I provide therapy that honors your individuality, relationships, and evolving connection with intimacy. I work with clients navigating intimacy, desire differences, trauma recovery, communication, and nontraditional relationship structures. My approach integrates trauma-informed sex therapy, education and ethics based on the PLISSIT model (Permission focused), to facilitate a secure reconnect with your autonomous self — emotionally, sexually, and relationally.
As an aASECT Certified Sex Therapist-Supervisor, EMDR trained therapist, LPC Supervisor, trauma trained and C-CNM Therapist, and I believe in growing continuously, learning in all the moments, and remembering your journey will be forever changing.
Are you ready to work? Redefining intimacy confidently and creating a healthy self! I provide therapy that honors your individuality, relationships, and evolving connection with intimacy. I work with clients navigating intimacy, desire differences, trauma recovery, communication, and nontraditional relationship structures. My approach integrates trauma-informed sex therapy, education and ethics based on the PLISSIT model (Permission focused), to facilitate a secure reconnect with your autonomous self — emotionally, sexually, and relationally.
(214) 915-2870 View (214) 915-2870
Edwina Townsend
Licensed Professional Counselor, MEd, LPC-S
1 Endorsed
Frisco, TX 75035
Some of my specialty areas are: depression, anxiety, grief, co-dependency, parenting and family issues, Benzodiazepine withdrawal and/or tapper support, Narcissistic abuse recovery and EMDR.
Congratulations, you are looking for a therapist so you are aware you need assistance on this difficult path. I see life as have some difficult roads you do not have to travel alone. My goal is to assist clients with their deepest feelings, explore what is not working and adapt a map for lasting change. We review the patterns of defenses and how that has become the identity, clearing a path for change. This process takes tremendous courage. I offer evening and Saturday sessions as well as free phone consultation.
Some of my specialty areas are: depression, anxiety, grief, co-dependency, parenting and family issues, Benzodiazepine withdrawal and/or tapper support, Narcissistic abuse recovery and EMDR.
Congratulations, you are looking for a therapist so you are aware you need assistance on this difficult path. I see life as have some difficult roads you do not have to travel alone. My goal is to assist clients with their deepest feelings, explore what is not working and adapt a map for lasting change. We review the patterns of defenses and how that has become the identity, clearing a path for change. This process takes tremendous courage. I offer evening and Saturday sessions as well as free phone consultation.
(972) 914-5589 View (972) 914-5589
LifeStance Health
Licensed Professional Counselor, MS, LPC
Frisco, TX 75034
Making your first appointment can be one of the most challenging steps in your mental health journey. At LifeStance, we make it simple by offering both online and in-person therapy and psychiatry services, covered by major insurance plans.
Making your first appointment can be one of the most challenging steps in your mental health journey. At LifeStance, we make it simple by offering both online and in-person therapy and psychiatry services, covered by major insurance plans.
(469) 523-9341 View (469) 523-9341
Planting Seeds Counseling & Coaching, PLLC
Licensed Professional Counselor, MS, LPC-S, NCC
Frisco, TX 75034
Planting Seeds is a group practice with locations in Frisco and Prosper. We have a staff that offers a variety of techniques and approaches for clients ranging in age from 4 years old through adulthood. We offer individual, couples, family, and group therapy. We believe in a holistic approach to self-care and wellness. Life can be difficult and full of unexpected surprises that often knock us off of our feet. If you are searching for a clinician to partner with you as you journey towards health, please call us today.
Planting Seeds is a group practice with locations in Frisco and Prosper. We have a staff that offers a variety of techniques and approaches for clients ranging in age from 4 years old through adulthood. We offer individual, couples, family, and group therapy. We believe in a holistic approach to self-care and wellness. Life can be difficult and full of unexpected surprises that often knock us off of our feet. If you are searching for a clinician to partner with you as you journey towards health, please call us today.
(214) 974-3323 View (214) 974-3323
New Perspective Counseling Services
Marriage & Family Therapist, LPC, LMFT, LCSW, RD
1 Endorsed
Frisco, TX 75035
NPCS is a group of licensed mental health professionals who have come together with the common goal of providing the highest quality of care to the clients we serve. Each clinician at NPCS brings their own experience, expertise, and special training to the group. We are LGBTQ+ affirming and provide a safe space for individuals from all walks of life.
NPCS is a group of licensed mental health professionals who have come together with the common goal of providing the highest quality of care to the clients we serve. Each clinician at NPCS brings their own experience, expertise, and special training to the group. We are LGBTQ+ affirming and provide a safe space for individuals from all walks of life.
(469) 717-6843 View (469) 717-6843
Ariadne Pereira
Licensed Professional Counselor, MEd, LPC
2 Endorsed
Frisco, TX 75034
I am passionate about helping individuals, couples and families develop healthy solutions to better navigate life's challenges, so they can find true, meaningful happiness and fulfill their dreams. My goal is to provide my clients with a nonjudgmental, trauma-informed, multicultural competent therapeutic environment where they can feel accepted, understood, supported, valued, empowered, and loved. My approach to counseling includes using evidence-based therapeutic techniques designed to support clients construct solutions and finding answers for their own unique challenges while respecting their individuality and personal beliefs.
I am passionate about helping individuals, couples and families develop healthy solutions to better navigate life's challenges, so they can find true, meaningful happiness and fulfill their dreams. My goal is to provide my clients with a nonjudgmental, trauma-informed, multicultural competent therapeutic environment where they can feel accepted, understood, supported, valued, empowered, and loved. My approach to counseling includes using evidence-based therapeutic techniques designed to support clients construct solutions and finding answers for their own unique challenges while respecting their individuality and personal beliefs.
(469) 284-0019 View (469) 284-0019
Assessment and Resource Center
Psychologist, PsyD
Frisco, TX 75034
We use CBT, DBT, EMDR, and play therapy to address client challenges in a supportive environment.
ARC's philosophy is to provide a unique and tailored comprehensive assessment and analysis process. Rather than domain-based testing to search for a specific diagnosis, we evaluate to uncover, discover and provide a blueprint highlighting the unique ways that each person’s brain functions. We approach every case, client and family with a clean slate for the purpose of an unbiased approach to performing comprehensive neuropsychological testing. Through the testing process, Dr. Gayoso and her team interpret and analyze the results to give each patient and family a blueprint, rather than a diagnosis, as to how their brain works.
We use CBT, DBT, EMDR, and play therapy to address client challenges in a supportive environment.
ARC's philosophy is to provide a unique and tailored comprehensive assessment and analysis process. Rather than domain-based testing to search for a specific diagnosis, we evaluate to uncover, discover and provide a blueprint highlighting the unique ways that each person’s brain functions. We approach every case, client and family with a clean slate for the purpose of an unbiased approach to performing comprehensive neuropsychological testing. Through the testing process, Dr. Gayoso and her team interpret and analyze the results to give each patient and family a blueprint, rather than a diagnosis, as to how their brain works.
(469) 903-3533 View (469) 903-3533
Renee Cagle
Licensed Professional Counselor, LPC, MS, BSN
2 Endorsed
Frisco, TX 75035
EMDR is one of the top trauma treatment approaches and it requires special training.
Accepting New Clients (05/23). You are not responsible for what happened TO YOU in your childhood, yet the echoes of that painful time continue to haunt you. You tell yourself that it’s all in the past, however, if you’re honest, you can see hints of anger, fear, or insecurity showing up in your current relationships. Those emotions make sense given what you have endured, yet, your loved ones shouldn’t be the recipient of them.. Don't let your past steal the joy of your present. Past hurts CAN be healed and the offending party need not be involved, or even alive, for you to put your demons to rest.
EMDR is one of the top trauma treatment approaches and it requires special training.
Accepting New Clients (05/23). You are not responsible for what happened TO YOU in your childhood, yet the echoes of that painful time continue to haunt you. You tell yourself that it’s all in the past, however, if you’re honest, you can see hints of anger, fear, or insecurity showing up in your current relationships. Those emotions make sense given what you have endured, yet, your loved ones shouldn’t be the recipient of them.. Don't let your past steal the joy of your present. Past hurts CAN be healed and the offending party need not be involved, or even alive, for you to put your demons to rest.
(972) 776-2634 View (972) 776-2634
Tiffany McAnarney Jimbo
Licensed Professional Counselor, MA, LPC
Online Only
In a hectic and unpredictable world, finding space to pause and submerge into one’s inner existence is a rarity. It can be difficult to allow ourselves this space until happenstances like grief, trauma, anxiety, depression, and burnout pull the rug out from under us. All living things on this planet, humans included, are conditioned by their environment and genetics. Years of our life are spent implicitly being influenced by others and life experiences. Processing through how these influences and experiences have impacted us explicitly bring them to awareness.
In a hectic and unpredictable world, finding space to pause and submerge into one’s inner existence is a rarity. It can be difficult to allow ourselves this space until happenstances like grief, trauma, anxiety, depression, and burnout pull the rug out from under us. All living things on this planet, humans included, are conditioned by their environment and genetics. Years of our life are spent implicitly being influenced by others and life experiences. Processing through how these influences and experiences have impacted us explicitly bring them to awareness.
(817) 477-6670 View (817) 477-6670
Aurica Garza
Licensed Professional Counselor, MS, LPC, BCBA
Online Only
I use trauma-informed techniques from various modalities like EMDR, ACT, DBT, Coherence Therapy, IFS, TIST, and behavioral strategies to support both healing and practical change.
I help children, teens, adults, and first responders who are feeling overwhelmed, stuck, or weighed down by trauma, anxiety, depression, ADHD, anger, parenting stress, neurodivergence, or relationship and family challenges. I have extensive experience working with children and families, as well as individuals navigating complex trauma and dissociation. My background in ABA and behavioral consultation can be especially helpful when behavior patterns are part of the concern. Therapy can be a place to slow down, feel understood, and begin making meaningful changes.
I use trauma-informed techniques from various modalities like EMDR, ACT, DBT, Coherence Therapy, IFS, TIST, and behavioral strategies to support both healing and practical change.
I help children, teens, adults, and first responders who are feeling overwhelmed, stuck, or weighed down by trauma, anxiety, depression, ADHD, anger, parenting stress, neurodivergence, or relationship and family challenges. I have extensive experience working with children and families, as well as individuals navigating complex trauma and dissociation. My background in ABA and behavioral consultation can be especially helpful when behavior patterns are part of the concern. Therapy can be a place to slow down, feel understood, and begin making meaningful changes.
(469) 430-1799 View (469) 430-1799
Casey G Cobb
Counselor, MA, LPC-S
1 Endorsed
Frisco, TX 75034
Counseling is a process. One that eventually enables you to help yourself with the concerns or dilemmas you are experiencing. Taking charge of the responsibility of your mental health is as critical as caring for your physical health. I know how overwhelming it can be when trying to select a counselor to fit your individual needs. I offer a positive environment in which you can feel free to work through difficulties that life presents.
Counseling is a process. One that eventually enables you to help yourself with the concerns or dilemmas you are experiencing. Taking charge of the responsibility of your mental health is as critical as caring for your physical health. I know how overwhelming it can be when trying to select a counselor to fit your individual needs. I offer a positive environment in which you can feel free to work through difficulties that life presents.
(469) 804-6290 View (469) 804-6290
Morgan Rhine
Marriage & Family Therapist, LMFT
Frisco, TX 75034
Morgan utilizes a variety of treatment techniques to help clients to achieve their goals including; EMDR, Trauma Focused- Cognitive Behavioral Therapy, Child Family Traumatic Stress Intervention, CBT, Solution Focused, Family Systems and Person Centered.
Morgan has worked as a mental health professional in settings including Child Advocacy Centers, foster care system, and private practice. Amongst Morgan’s areas of expertise are the treatment of Complex Trauma, PTSD, Attachment Disorders, Anxiety and Depressive Disorders, Stress Management, Life Transitions, Adoption related issues, Foster Care Transitions, Sexual Abuse, Physical Abuse, LGBTQ+ Issues, Mood Disorders, Self-Harm, Suicidal Ideation, Adjustment Disorders, Coping Skills, Family Conflict, Grief, and more. Morgan enjoys working with children (8 and up), teenagers, adults, families and couples.
Morgan utilizes a variety of treatment techniques to help clients to achieve their goals including; EMDR, Trauma Focused- Cognitive Behavioral Therapy, Child Family Traumatic Stress Intervention, CBT, Solution Focused, Family Systems and Person Centered.
Morgan has worked as a mental health professional in settings including Child Advocacy Centers, foster care system, and private practice. Amongst Morgan’s areas of expertise are the treatment of Complex Trauma, PTSD, Attachment Disorders, Anxiety and Depressive Disorders, Stress Management, Life Transitions, Adoption related issues, Foster Care Transitions, Sexual Abuse, Physical Abuse, LGBTQ+ Issues, Mood Disorders, Self-Harm, Suicidal Ideation, Adjustment Disorders, Coping Skills, Family Conflict, Grief, and more. Morgan enjoys working with children (8 and up), teenagers, adults, families and couples.
(469) 224-1495 View (469) 224-1495
Daniel Williamson Counseling
Licensed Professional Counselor, MA, LPC, EMDR-T
1 Endorsed
Frisco, TX 75034
Feeling deeply overwhelmed by stress, trauma, or a major life transition? As an LPC in Frisco & Plano, TX, I provide a supportive, judgment-free space to help you build essential coping skills and find lasting relief. I focus our work on genuine healing while building practical, real-world strategies. I specialize in helping teens, young professionals, and adults navigate Anxiety, ADHD, EMDR trauma recovery, Men's Issues, and Professional Burnout. Together, we will work to shift out of painful patterns and uncover your personal strengths to build a balanced life. When you are ready to take that first step, I am here to support you.
Feeling deeply overwhelmed by stress, trauma, or a major life transition? As an LPC in Frisco & Plano, TX, I provide a supportive, judgment-free space to help you build essential coping skills and find lasting relief. I focus our work on genuine healing while building practical, real-world strategies. I specialize in helping teens, young professionals, and adults navigate Anxiety, ADHD, EMDR trauma recovery, Men's Issues, and Professional Burnout. Together, we will work to shift out of painful patterns and uncover your personal strengths to build a balanced life. When you are ready to take that first step, I am here to support you.
(214) 239-4115 View (214) 239-4115
Kiran Turna
Licensed Professional Counselor, LPC
2 Endorsed
Online Only
I specialize in anxiety, trauma, grief, depression, and relationship challenges using an integrative approach that includes EMDR, EFT, and somatic therapy.
Life has blindsided you: a sudden loss, an unexpected move, a relationship on the brink, or an anxiety that refuses to quiet down. You are the dependable one for everyone else, yet exhaustion, worry, and self-doubt now fill the spaces where confidence once lived. You want sleep that restores, days that feel purposeful, and a mind that is kinder to itself. Most of all, you long to feel at home in your own skin again.
I specialize in anxiety, trauma, grief, depression, and relationship challenges using an integrative approach that includes EMDR, EFT, and somatic therapy.
Life has blindsided you: a sudden loss, an unexpected move, a relationship on the brink, or an anxiety that refuses to quiet down. You are the dependable one for everyone else, yet exhaustion, worry, and self-doubt now fill the spaces where confidence once lived. You want sleep that restores, days that feel purposeful, and a mind that is kinder to itself. Most of all, you long to feel at home in your own skin again.
(469) 415-1393 View (469) 415-1393
Mary Rossi-Burns
Marriage & Family Therapist, MS, LMFT, CCTP, PLLC
7 Endorsed
Frisco, TX 75034
As an EMDR trained therapist, I can help you identify your unconscious reactions or triggers and negative beliefs you have about yourself that get in the way and keep you stuck.
Do you know that most issues related to anxiety, depression, and addiction are symptoms of deeper underlying causes? Do you find yourself constantly slipping into unhealthy patterns and behaviors or seeking healing for what is still an open wound? Have you tried to work things out on your own with little or no success? You don't have to figure it all out on your own.
As an EMDR trained therapist, I can help you identify your unconscious reactions or triggers and negative beliefs you have about yourself that get in the way and keep you stuck.
Do you know that most issues related to anxiety, depression, and addiction are symptoms of deeper underlying causes? Do you find yourself constantly slipping into unhealthy patterns and behaviors or seeking healing for what is still an open wound? Have you tried to work things out on your own with little or no success? You don't have to figure it all out on your own.
(254) 273-3038 View (254) 273-3038

See more therapy options for Frisco

EMDR Therapists
Who is EMDR for?
EMDR was initially developed as a treatment for individuals with Post-traumatic stress disorder (PTSD), for whom memories of a deeply distressing experience can be inadvertently triggered by random everyday events. The procedure has since been applied in the treatment of many other conditions. For example, it is used by some therapists to treat anxiety disorders including panic and phobias, depression, dissociative disorders, eating disorders, obsessive-compulsive disorders, and some personality disorders. It is suitable for adolescents and adults.

Why do people need EMDR?
People need EMDR as a way to manage distressing memories that in some way hamper the ability to function in the present. The procedure is believed to target the way memories are stored in the brain. Evidence indicates that past disturbing experiences cause ongoing distress because they were not adequately processed, and when such memories are triggered in the present, they are accompanied by all the emotions, thoughts, and physical sensations as the initial experience.

What problems does EMDR treat?
First and foremost, EMDR is intended as a treatment for PTSD, to defuse distressing memories that intrude on and impair everyday functioning. It is also often used to help those who are subject to panic attacks, phobias, and other forms of anxiety. In addition, EMDR has been used to treat individuals with depression, eating disorders, and personality disorders.

What happens in EMDR therapy?
First the therapist takes an individual’s history, and then the therapist and client decide which distressing experience(s) will be the target(s) of the exercise, delivered via a side-to-side visual stimulus requiring lateral eye movements. The client will be asked to activate thoughts, feelings, and any body sensations related to the troubling experience. The eye movements are said to reduce the emotional charge of the memory, so that the experience can then be safely discussed with the therapist and digested, minimizing its ability to trigger anxiety.