Photo of Penny Urbina, Clinical Social Work/Therapist, LCSW
Penny Urbina
Clinical Social Work/Therapist, LCSW
or
Photo of Penny Urbina, Clinical Social Work/Therapist, LCSW

Penny Urbina

Clinical Social Work/Therapist, LCSW

Verified by Psychology Today Verified by Psychology Today
1 Endorsed
333 Rio Rancho Boulevard Northeast, Suite 203, Rio Rancho, NM 87124
Let's Connect (505) 594-4165
Photo of Penny Urbina, Clinical Social Work/Therapist, LCSW
Are you a parent or caregiver struggling with your child's challenging behaviors? Are you seeking help for a child who has had a traumatic experience? Penny's Playce can help! We have a proven record of supporting families in building an understanding of the communication behind behavior, and building better tool boxes for healing, learning and growing together. Reach out today for your free 15 minute consultation to determine how we may be able to help you and your child.
Penny is certified as an AutPlay Therapy provider. She is currently working towards becoming a Registered Play Therapist with the Association for Play Therapy. She has completed Sand Tray training, levels 1 and 2 at the Sand Tray Institute of NM, and is a member of the NMAPT.
Penny became inspired to open Penny’s Playce, LLC in Rio Rancho, in order to continue serving children and their families in her community. Penny welcomes all families and looks forward to meeting you!
Call or Penny Urbina now for a free 15 minute consultation - (505) 594-4165

My Practice at a Glance

Waitlist. Contact to join the list for in-person therapy.

333 Rio Rancho Boulevard Northeast

Suite 203

Rio Rancho, NM 87124 map

(505) 594-4165
My website
Available on weekdays, seeing ages 3-10. I believe parents are the agents of change and I am the guide. Play is the language children speak
I specialize in Trauma and PTSD, Behavioral Issues and Parenting 
I accept insurance 
I see individuals and families  
Let's Connect (505) 594-4165
Photo of Penny Urbina, Clinical Social Work/Therapist, LCSW

My Practice at a Glance

Waitlist. Contact to join the list for in-person therapy.

333 Rio Rancho Boulevard Northeast

Suite 203

Rio Rancho, NM 87124 map

(505) 594-4165
My website
Available on weekdays, seeing ages 3-10. I believe parents are the agents of change and I am the guide. Play is the language children speak
I specialize in Trauma and PTSD, Behavioral Issues and Parenting 
I accept insurance 
I see individuals and families  

Finances

Insurance

  • BlueCross and BlueShield
  • Magellan
  • Medicaid
  • Molina Healthcare
  • Optum
  • Presbyterian
  • UnitedHealthcare UHC | UBH
Photo of Penny Urbina, Clinical Social Work/Therapist, LCSW
Penny Urbina
Clinical Social Work/Therapist, LCSW
Check fees and, if listed, ask to verify your insurance coverage. or (505) 594-4165
Photo of Penny Urbina, Clinical Social Work/Therapist, LCSW
Penny Urbina
Clinical Social Work/Therapist, LCSW
Check fees and, if listed, ask to verify your insurance coverage. or (505) 594-4165

Qualifications

  • Verified by Psychology Today Licensed by State of New Mexico / C-10405 Penny Bailey
Photo of Penny Urbina, Clinical Social Work/Therapist, LCSW
Penny Urbina
Clinical Social Work/Therapist, LCSW
Feel free to ask about qualifications and training experience. or (505) 594-4165
Photo of Penny Urbina, Clinical Social Work/Therapist, LCSW
Penny Urbina
Clinical Social Work/Therapist, LCSW
Feel free to ask about qualifications and training experience. or (505) 594-4165

Specialties and Expertise

Top Specialties

  • Trauma and PTSD
  • Behavioral Issues
  • Parenting

Expertise

  • ADHD
  • Adoption
  • Anxiety
  • Autism
  • Child
  • Coping Skills
  • Depression
  • Developmental Disorders
  • Education and Learning Disabilities
  • Grief
  • Neurodivergent Children and families
  • School Issues
  • Self Esteem
Photo of Penny Urbina, Clinical Social Work/Therapist, LCSW
Penny Urbina
Clinical Social Work/Therapist, LCSW
Do these issues align with your needs? or (505) 594-4165
Photo of Penny Urbina, Clinical Social Work/Therapist, LCSW
Penny Urbina
Clinical Social Work/Therapist, LCSW
Do these issues align with your needs? or (505) 594-4165

Endorsement

Prickly Pear Therapy
Prickly Pear Therapy
Clinical Social Work/TherapistLCSW
Penny does incredibly work with children and families!

Client Focus

Age

Toddler
Children (6 to 10)

Participants

Individuals
Family

Age

Toddler
Children (6 to 10)

Participants

Individuals
Family

Treatment Approach

Types of Therapy

  • ALL families and ALL people are welcome
  • Attachment-based
  • Cognitive Behavioral (CBT)
  • Experiential Therapy
  • Gestalt
  • Motivational Interviewing
  • Person-Centered
  • Play Therapy
  • Sandplay
  • Strength-Based
  • Trauma Focused
Photo of Penny Urbina, Clinical Social Work/Therapist, LCSW
Penny Urbina
Clinical Social Work/Therapist, LCSW
Ask about what different forms of therapy will be like. or (505) 594-4165
Photo of Penny Urbina, Clinical Social Work/Therapist, LCSW
Penny Urbina
Clinical Social Work/Therapist, LCSW
Ask about what different forms of therapy will be like. or (505) 594-4165

Location

Primary Location

333 Rio Rancho Boulevard Northeast

Suite 203

Rio Rancho, NM 87124

(505) 594-4165
"
Available on weekdays, seeing ages 3-10. I believe parents are the agents of change and I am the guide. Play is the language children speak
Photo of Penny Urbina, Clinical Social Work/Therapist, LCSW
Penny Urbina
Clinical Social Work/Therapist, LCSW
Call for a free consultation now - (505) 594-4165
"
Available on weekdays, seeing ages 3-10. I believe parents are the agents of change and I am the guide. Play is the language children speak
Photo of Penny Urbina, Clinical Social Work/Therapist, LCSW
Penny Urbina
Clinical Social Work/Therapist, LCSW
Call for a free consultation now - (505) 594-4165