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First of all, I don't think the employer is unscrupulous if they don't tell you the type of person they are looking for. If they did, all they'd get back are candidates that are "me-too" types. The kind that say that they are good workers, self-starters, get along with others, blah, blah, blah.
If everyone has the skills and qualifications, like you said you have, what does an employer base their hiring decision on? You guessed it: it is personality. That's why they parade job candidates through the company and have everyone get a feel for them. They want to make sure that the current employees can get along with the new employee -- if their personality would be a good fit for the office.
In this kind of environment, the job candidate is at a huge disadvantage. That is my guess as to why you view it is a double standard.
If you want to learn how to read personality of the employer and figure out what they are looking for without sounding like a "me-too" candidate, then you might be interested in my book: "Selling Yourself, Advanced Strategies for Landing Your Dream Job." It is a Kindle Book on Amazon, and it explains how to read someone's personality and what they are most likely looking for in a job applicant.
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