Why People Click
Social interaction and influence online
Rosanna E. Guadagno Ph.D.
The question is not whether you’ll change; you will. Research clearly shows that everyone’s personality traits shift over the years, often for the better. But who we end up becoming and how much we like that person are more in our control than we tend to think they are.
Verified by Psychology Today
Rosanna Guadagno, Ph.D., is a social psychologist who studies online behavior at the University of Alabama.
Why do people spend so much time on the Internet? How do they make friends, influence one another, maintain romantic relationships? This blog examins these quaestions and much more.