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Conformity

When Community Pressures You to Conform

How to stay connected without losing yourself.

Key points

  • Belonging can become stressful when social networks judge or suppress emotional expression.
  • Dense community ties offer support but may pressure conformity and limit authenticity.
  • Negotiated belonging allows people to stay connected while protecting their sense of self.
  • Emotional boundaries can be set subtly through selective sharing and compartmentalization.

A recent message from a reader to us captured a quiet struggle that’s familiar in many close-knit communities. The writer described being deeply embedded in family, neighborhood, religious, and professional networks. These connections brought meaning and opportunity—but also exhaustion. People in their lives often felt entitled to comment on private matters. Their community cared, but it also judged. In response, the writer had started cultivating more international networks—spaces that felt freer, lighter, and less bound by expectation. The story wasn’t about isolation. It was about something harder to name: how connection can become so dense, so full of obligation, that it begins to crowd out the self. It reminded us of a critical truth: Connection isn’t always kind. And if we care about mental health and social well-being, we need to make room for these nuances.

When Connection Crowds Out the Self

My friend and collaborator Phil McAuliffe recognized the deeper issue right away. Phil brings lived experience to this work, having spent years navigating loneliness while working in public service. He often talks about the three pillars of connection:

  1. Connection to self
  2. Connection to those most important to you
  3. Connection to community

In collectivist settings, the second and third pillars are often strong—rich with support, shared responsibility, and emotional closeness. But they can also dominate. When there’s little space for personal boundaries or differences, the first pillar—connection to self—can quietly collapse.

That’s what our reader was grappling with. They weren’t alone in the conventional sense. But they were edited—shrinking parts of themselves to meet communal expectations. That kind of disconnection can feel just as isolating as physical solitude.

What Our Research Revealed in Zimbabwe and Morocco

This reader’s message brought to mind findings from a cross-cultural project I co-led at the Annecy Behavioral Science Lab. We conducted in-depth interviews in eight countries, including Zimbabwe and Morocco, to understand how people experience social connection.

To reflect the stories accurately, I worked closely with two key colleagues on the project: Gift Murombo in Zimbabwe and Mohammed Zouiri in Morocco. They reviewed insights from 100 interviews in those two countries. Across both sites, community was described not as a background feature of life, but as its very structure. In Zimbabwe, the philosophy of Ubuntu—I am because we are—shapes expectations around care, loyalty, and mutual support. In Morocco, shared meals, neighbor visits, and constant presence signaled that you were never truly alone—and never off the grid.

These stories affirmed how deeply community ties can nourish, but they also revealed the pressure these ties sometimes carry. People described limits on emotional expression, fear of gossip, and a constant mental calculation: Will this make me stand out? Will I still be accepted if I say this—or feel this? For some, divergence came with social consequences. A divorce might lead to ostracism. Choosing not to follow certain life paths could be met with silence or subtle disapproval. The risk wasn’t just being misunderstood. It was being pushed quietly to the edge of belonging.

The Practice of Negotiated Belonging

What stood out in our interviews wasn’t just the tension—but the ingenuity. Many participants didn’t abandon their communities. Instead, they made space within them. They began to negotiate their belonging. We heard about people who stayed physically close to family but withheld deeper emotional truths. Others leaned into international, diasporic, or digital communities—places where they could be fully seen without being judged. These weren’t dramatic acts of rebellion. They were quiet, strategic adjustments to protect the self while preserving the relationships that mattered.

This is what we’ve come to call negotiated belonging: staying in the circle while guarding your core. It’s a practical, culturally sensitive form of boundary-setting that doesn’t require confrontation or withdrawal. It’s also what our reader was doing—shifting slightly, experimenting with new forms of connection, without cutting ties entirely.

The Psychology Behind Protective Distance

From a scientific perspective, this strategy makes sense. When people feel judged or pressured to conform, their stress responses spike, emotional exhaustion sets in, and symptoms like burnout or low mood can follow—even in highly social contexts. This isn’t a contradiction. It’s a sign that too much external connection without internal alignment creates emotional strain. That’s why reinforcing the first pillar—connection to self—isn’t selfish. It’s essential.

What You Can Do

If you’re feeling overwhelmed by the very people who once made you feel most rooted, here are a few ways to begin recalibrating:

  1. Recognize the imbalance. Ask yourself: Do I feel seen in my relationships—or just shaped by them? Naming the imbalance is the first step.
  2. Practice selective intimacy. Not every relationship needs to hold all of you. Share the parts of your life that feel safe in that context. Reserve the rest for people or spaces where judgment is less likely.
  3. Expand your ecosystem. Online or global communities can offer freedom and relief. These aren’t replacements for local ties—they’re reinforcements for the self.
  4. Set boundaries with subtlety. In cultures where confrontation feels like rejection, boundaries can still be set—through silence, deflection, or role compartmentalization.

These strategies allow you to stay connected without disappearing.

A Final Word

Belonging shouldn’t require you to fragment yourself. You deserve both connection and authenticity, community and calm. What our reader—and many of our research participants—showed us is that this isn’t an either-or. It’s a dance. Through negotiated belonging, it’s possible to remain in the relationships you value while making room to grow.

The goal isn’t to abandon your roots. It’s to reshape your relationships so they nourish, not flatten, who you are.

References

This is a version of our Humans:Connecting content in which Phil provides his heartfelt advice, and I look into the science of social connection.

Have you experienced workplace disconnection like this reader? Phil and I provide personalized guidance through Humans:Connecting, where we blend real-world wisdom with behavioral science to help overcome loneliness and build meaningful connections and which is the short form of our Creating Connected Workplaces program. If you want to share your story with us and make us think deeply about what you are facing, you can do so here.

Annecy Behavioral Science Lab is supported by the Templeton World Charity Foundation.

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