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Geoff Haddock, Ph.D., is a Professor of Social Psychology at Cardiff University, UK.
Gregory R. Maio, Ph.D., is a professor of social psychology at Cardiff University, and has published on the topics of social values, attitudes, and behavior.
The Attitude Check blog highlights how the study of attitudes and attitude change are important for understanding human behavior. It will highlight the results of some particularly fascinating (and sometimes counterintuitive) research findings, describe examples of when and how the study of attitudes can help be applied to help facilitate social change, and show how attitudes play a role in understanding important "real world" events that happen in the world.