Essential Reads

7 New Books to Read This Fall

The best new titles on psychology

Will Americans Eat Fewer Subway Sandwiches Because of Jared?

Despite negative publicity, effects on customers are likely to be short-lived.

Do Shoppers Benefit From Buying With Subscriptions?

Subscriptions are very popular but have many downsides for shoppers

What Shoppers Should Know About Charm Prices

Prices that end in “9" are common and influence buying behavior