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Sport and Competition

Why Sport Brings People Together

Shared language, emotion, and identity help sport bridge differences.

Key points

  • Sport creates a shared language across cultures, nations, and communities.
  • Fans and athletes bond through shared emotion, ritual, pride, and heartbreak.
  • Teams require difference, trust, and cooperation to succeed.
  • Sport has the power to bridge divides.

The World Cup has captured the globe at a critical time. It is taking place against a backdrop of political tension, immigration debates, and public conversations about who is worthy of belonging.

We have heard painful stories: international referees denied entry to the United States, teams being sent home immediately after competition, and athletes competing under the weight of geopolitical conflict.

We have also heard beautiful stories: international travelers experiencing the United States (and ranch dressing!) for the first time, local communities welcoming teams with warmth, and strangers becoming temporary family in stadiums, airports, restaurants, and streets.

That is the paradox of sport. It can expose our deepest and ugliest divisions, but it can also remind us how quickly people can find each other in the most complicated of times.

Sport Is a Universal Language

Sport gives people a way to communicate beyond dialect. Athletes, fans, coaches, and communities may speak different languages, come from different political realities, or carry different histories, but they can still recognize a great pass, a questionable referee call, a perfectly timed save, or the heartbreak of a missed chance.

This is part of sport’s psychological power. It relies on shared rules, embodied communication, movement, and intense emotion. Even when people cannot speak to one another fluently, they still have a shared understanding of what is happening in the courts, fields, and gymnasiums in front of them.

Sport also gives people something to gather around. A team often becomes much more than a roster to people, families, and communities. It becomes a symbol, a story, and sometimes a mirror. Fans wear the colors. They learn the chants. They find the same bar, the same section, the same pregame ritual. Through these rituals, people begin to truly feel part of a collective.

Research on youth sport has found that social identity, or feeling bonded to and emotionally connected with a team, is associated with personal and social skill development (Bruner et al., 2017).

In other words, the sense of belonging that people feel in sport can become part of how people understand themselves, relate to others, and navigate the world around them.

Pexels / Uknown User
Source: Pexels / Uknown User

The Power of Shared Emotion

Sport is also deeply emotional. Words are not needed to understand the elation of a game-winning goal or the collective silence that follows a devastating injury. Fans who have never met can hug, cry, scream, or sit in disbelief together because, for that moment, their nervous systems are responding to the exact same thing.

Collective sport experiences can create powerful psychological bonds. In fact, research on basketball fans found that being in a crowd was associated with physiological synchrony, transformative experiences, and stronger identity fusion among those fans (Baranowski-Pinto et al., 2022).

That is why sport can feel so different from other forms of entertainment. People are not just watching; they are participating emotionally, socially, and physically. These moments become shared experiences between those people.

Teams Need Difference

Sport also brings people together because performance depends on diversity. A football team cannot function if every player is a quarterback. A track and field team cannot thrive if every athlete is a sprinter. Can you imagine an offensive line full of quarterbacks? A track and field team without throwers, jumpers, distance runners, or hurdlers?

Teams require different bodies, strengths, roles, personalities, and ways of seeing the game (and the world). Cooperation across differences is the foundation of sport success.

For athletes, trust often has to develop across meaningful differences. Teammates may not share the same language, religion, nationality, race, sexuality, gender identity, class, or political beliefs. But they must learn one another’s strengths:

  • Who needs encouragement?
  • Who needs space?
  • Who communicates loudly?
  • Who leads quietly?
  • Who can be counted on when the moment gets hard?

That is one reason sport can become such a powerful site of connection and belonging. It teaches people that difference is anything but an obstacle; it is a strength.

Pexels / Omar Ramadan
Source: Pexels / Omar Ramadan

A Bridge or a Divide?

It would be too easy to romanticize sport as an automatically unifying process. Sport can certainly bring people together, but it also has the power to reproduce racism, nationalism, sexism, transphobia, ableism, and exclusion. We have seen this played out in many local, national, and global sport stages, the World Cup not excluded.

Sport can create common heroes, but it can also create (sometimes the most undeserving) common villains. Sport can build an overwhelming sense of pride, but also deep hostility.

The difference often lies in the conditions we create around sport. Research on intergroup contact suggests that positive contact across groups is associated with lower prejudice, while negative contact can intensify it (Paolini et al., 2024). Accordingly, major sporting events do not automatically heal political and cultural divides; they solely create the possibility of contact.

What we do with that contact is what holds meaning.

The World Cup gives countries, cities, teams, and communities a choice. We can use sport to police belonging, harden borders, and turn people into threats, or we can use sport to practice curiosity, hospitality, and mutual recognition.

One might argue that America’s leaders have not always done this well, both throughout history and while hosting the World Cup. But many everyday Americans and local communities have.

They are the volunteers, fans, restaurant workers, host families, drivers, stadium staff, neighbors, and local organizers who make visitors feel welcomed. They are the people who understand that the story of a country is not only told through media narratives and bipartisan policies, but also through how we treat people when they arrive on American soil.

The Invitation of Sport

Sport brings people together because it gives us a shared emotional world that is rare in other settings. For ninety minutes, four quarters, nine innings, or a few seconds at the finish line, people who might otherwise never interact are paying attention to the exact same thing.

They are hoping together.

Grieving together.

Arguing together.

Celebrating together.

This does not erase injustice, conflict, or harm being experienced across the world. And it definitely does not make sport an innocent bystander. But it does show us something important: that humans are capable of connecting across differences when there is a shared language, a shared goal, and a shared willingness to see one another as people.

Sport does not automatically bring people together.

But in the moments when it does, it offers a glimpse into the kind of world that many of us are still trying to build.

References

Baranowski-Pinto, G., Profeta, V. L. S., Newson, M., Whitehouse, H., & Xygalatas, D. (2022). Being in a crowd bonds people via physiological synchrony. Scientific Reports, 12(1), 613.

Bruner, M. W., Balish, S. M., Forrest, C., Brown, S., Webber, K., Gray, E., ... & Shields, C. A. (2017). Ties that bond: Youth sport as a vehicle for social identity and positive youth development. Research Quarterly for Exercise and Sport, 88(2), 209-214.

Paolini, S., Gibbs, M., Sales, B., Anderson, D., & McIntyre, K. (2024). Negativity bias in intergroup contact: Meta-analytical evidence that bad is stronger than good, especially when people have the opportunity and motivation to opt out of contact. Psychological Bulletin, 150(8), 921.

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