Behavioral Insights

Behavioral Finance

Companies That Have More Gender Diversity Do Better

David P. Daniels Ph.D. on September 6, 2024

A new, investor-driven "business case for diversity": For major tech firms, just 1% more gender diversity could boost their stock market valuation by $152 million.

A new, investor-driven "business case for diversity": For major tech firms, just 1% more gender diversity could boost their stock market valuation by $152 million.

Persuasion

Giving Away $900 Million: The Cost of “Default Neglect”

David P. Daniels Ph.D. on July 26, 2023

It's common to overlook the power of the default effect—but those who do may pay a huge economic price.

It's common to overlook the power of the default effect—but those who do may pay a huge economic price.