TikTok Therapy: How the Gen Z Trend Is Reshaping Mental Health
The rise of therapy culture online and the risks of relying on algorithms.
Posted March 12, 2025 Reviewed by Monica Vilhauer Ph.D.
Key points
- Over 83% of mental health advice on TikTok is misleading, according to recent studies.
- Gen Z is more likely to self-diagnose based on social media content than older generations.
- While TikTok fosters community, it often trivializes serious mental health conditions.
TikTok’s algorithm thrives on engagement, feeding users content that aligns with their interests—and anxieties. For Gen Z, this often means a steady stream of mental health-related videos. While some content is educational, much of it oversimplifies complex conditions, leading to misinformation and misdiagnosis.
For example, videos describing symptoms of ADHD or OCD often lack nuance, reducing these conditions to catchy soundbites. This can create a confirmation bias loop in which users interpret normal emotional experiences as signs of a disorder.
Therapy Culture: Normalization vs. Oversimplification
The rise of “therapy culture” on TikTok has made mental health discussions more accessible—but also more superficial. Creators, both professionals and amateurs, share mental health tools and terminology, often stripping them of their clinical context.
While this normalization reduces stigma, it also risks pathologizing everyday emotions. For instance, feeling sad after a breakup might be labeled as depression, or procrastination as ADHD. This blurring of lines can delay professional help, as users self-diagnose and self-treat based on incomplete information.
The Validation Trap
TikTok’s design encourages users to seek validation through likes, comments, and shares. For Gen Z, this can reinforce self-diagnosis behaviors, as peers validate their concerns without professional insight.
The platform’s algorithmic feedback loop amplifies this effect, pushing users toward increasingly extreme content. For example, a teen watching one video about anxiety might soon find themselves inundated with clips about panic disorders or PTSD. This can exacerbate preexisting concerns and create a cycle of hyper-awareness and self-doubt.
The Risks of Misinformation
Self-diagnosis through TikTok carries significant risks:
- Incorrect diagnoses. Misinterpreting symptoms can lead to inappropriate self-treatment.
- Trivialization. Serious conditions like bipolar disorder or schizophrenia are often reduced to stereotypes.
- Delayed care. Relying on social media for guidance can postpone professional consultation.
Studies show that over 83% of TikTok’s mental health advice is misleading (White, 2024), yet many users treat it as gospel. This is especially concerning given Gen Z’s limited access to affordable mental health care.
The Silver Lining: Community and Awareness
Despite its pitfalls, TikTok also offers positive opportunities:
- Awareness. Viral trends can introduce users to mental health concepts they might not otherwise encounter.
- Community. Peer support networks provide comfort and solidarity for those struggling.
- Advocacy. Creators are pushing for better mental health resources and policies.
For some, TikTok is the first step toward seeking professional help. The challenge lies in ensuring that this initial awareness leads to accurate information and appropriate care.
Building Digital Literacy
To mitigate TikTok’s risks, experts emphasize the importance of digital literacy:
- Critical evaluation. Teaching users to question the credibility of mental health content.
- Parental guidance. Encouraging open conversations about social media use.
- Professional involvement. Mental health professionals can create accurate, engaging content to counter misinformation.
Platforms like TikTok also have a responsibility to flag misleading content and promote credible sources.
Conclusion: Awareness Isn’t Enough
While TikTok has democratized mental health discussions, it’s no substitute for professional diagnosis and treatment. By fostering digital literacy and critical thinking, we can help Gen Z navigate the platform’s pitfalls—and harness its potential for good.
To find a therapist, visit the Psychology Today Therapy Directory.
References
White, C. (2024, August 19). A mental health diagnosis takes much more than a scroll through TikTok. HealthCity. healthcity.bmc.org/mental-health-diagnosis-takes-much-more-scroll-through-tiktok/