Behind Online Behavior
Psychological insights on the choices we make online.
Liraz Margalit Ph.D.
Dreams have been described as dress rehearsals for real life, opportunities to gratify wishes, and a form of nocturnal therapy. A new theory aims to make sense of it all.
Verified by Psychology Today
Liraz Margalit, Ph.D., analyzes online consumer behavior, incorporating theory and academic research into a conceptual framework.
This blog deals with online consumer behavior from psychological perspective. It integrates between psychological findings and online behavior, trying to shed light on the mind of the costumer. The blog encompasses cognitive psychology, neuroscience, behavioral economics and social psychology. We will see how each of these domains integrates in the digital experience showing different aspects of the human mind and behavior.