Do Women Find Bald Men to Be More Attractive?

There is an ongoing debate about what exactly is conveyed by male baldness. Scientific research suggests there are some surprising advantages to being bald.

How Cognitive Dissonance Relates to Relationships

Just why is it that people choose to stay in abusive relationships? The psychological concept of cognitive dissonance can explain a lot of our seemingly bizarre behaviour

Do You Have the "Right" Number of Ex-Partners?

A recent study found surprising results regarding an individual's sexual history. Neither men nor women want someone with too much, or too little, sexual experience.

The Psychology of Why We Play Lotto

Why do people engage in such 'curious' behaviour as playing the lottery? Don't they know that it's staggeringly unlikely that they'll win? Often, they do know, but play anyway

7 Ways to Enhance Your Memory

Have you ever wondered if there is a simple way to improve your memory? This article gives you 7 evidence-based techniques you can use to become far better at retaining information

How to Remember Everything

Learning the basics of the Method of Loci technique is possibly one of the most effective ways to spend the next 15 minutes of your life

The Ugly Truth About Online Dating

Have you ventured into the world of online dating? Or are you thinking about it? Before you do, there are a few things you need to know.

3 Easy Things You Can Do to Be More Successful

Are you wondering how to be successful? Greatness is within everyone. A few simple adjustments to your life can go a long way.

Gotta Catch ‘Em All: The Poké-Demic of 2016

In 2016, the mobile gaming world has thus far been defined by one thing above all others: Pokemon Go. This article looks at some of the ingenious psychology behind the app

Are You Having Enough Sex?

People often wonder what other people do in the bedroom. The evidence might surprise you.

16 Research-Based Hacks for Your Social Life

Psychology really is one of the most important things to know about, especially for social interaction. Some of these techniques can help you to navigate your social world

How to Be More Likable

With a few of these tricks, you can become the person everyone wants to be friends with.

7 Reasons to Play Computer Games

Playing computer games is good for you in a number of ways, here are 7...

How Do You Define What Is 'Sexually Normal'?

Do you ever wonder if what you do or think about is 'normal'? New evidence suggests that some of what we once thought was 'sexually unusual' is actually reasonably common.

7 Compelling Reasons to Have More Sex

It's not just a lot of fun, sex is actually really good for you mental health.

Monogamy Is Outdated

Monogamy is really hard to maintain. Perhaps we are just not meant to be monogamous

Strangers in Love

Dating is hard work. A research team has figured how to create a feeling of closeness and intimacy with a stranger.

Don’t Believe the Hype - Dad Bods Are Not Sexy

Is the 'dad bod' really attractive? Have we really been lied to since, forever?

Like a Moth to a Flame

Some people would prefer attraction to remain mysterious. There are several things you can control to make yourself more attractive to the opposite-sex.

Size Does Matter

The obsession with the penis is rampant. Here are a few things you really need to know

Netflix and Chill

Rather than facilitating it, social media is hijacking real human interaction.

Have We Discovered the Most Powerful Element of Attraction?

Why is it that people with attractive partners are so romantically desirable? Science has an answer

The Truth About Female Orgasms

There are a lot of myths and mysteries surrounding the female orgasm, especially among men. This article looks at some of the science behind the female orgasm.

The Psychology of a Champion

He may have lost the U.S. Open Final, but there are many reasons why Roger Federer is a champion.

Cheating on Ashley Madison

Why do people cheat on their partners?

Why We Try to Steal Each Other's Partners

You can't always get what you want

What Men Want

Men are only interested in sex right? There's more to it than you think

The Evolutionary Advantage of Being a Rock Star

How to attract a partner, the peacock way

Why We Want Most What Someone Else Already Has

When making romantic decisions, some people copy the preferences of others