Have you ever dreamed of writing a book? The advantages for you as an introvert include engaging in some of your favorite activities like researching, thinking deeply about a topic, writing, and even editing. The rewards for doing so can include a boost to your career by raising your visibility, further establishing yourself in your field, and extending your reach. However, your duties as a published author extend far beyond the keyboard. Let's take a closer look at that.
Earlier this week I participated in an event for authors interested in getting published. A literary agent, an editorial consultant, a branding consultant, and a book publicist spoke on a panel. I was invited, along with several other published authors—Pamela Weinberg, Maria Murnane, Jacqueline Novogratz, and Marissa Lippert—to share a bit of my experience in getting my own book, Self-Promotion for Introverts®, published.
Adelaide Lancaster, co-founder of In Good Company Workplaces, a women entrepreneurs’ community I belong to, moderated the panel, which was co-sponsored by the New York Women Social Entrepreneurs. First I’ll tell you a few highlights from the panelists' remarks and then I’ll share the contents of a handout I prepared for the event which contains my advice to new and aspiring authors (introverts and extroverts alike).
What you may not know about publishing
Widen your web.Fauzia Burke, president of FSB Associates, a book marketing and publicity firm, asked, “Will the Web be more or less important in two years?” When the audience all nodded in agreement as Burke asserted, “More,” she added, “How many things can you say that about with certainty?” She emphasized the importance for authors of developing a Web presence as early as possible.
My advice: 10 tips for new and aspiring authors
Publicity.Save up now to hire a publicist, but don’t rely on him to do all the work. You’re the engine; start building relationships with journalists and organizations where you can speak that are interested in your topic.