The Root of All Evil
How one kids' toy could be so wrong in so many ways.
Posted Aug 25, 2008
But now I have yet another reason for not tuning in. Today I actually saw the root of all evil with my very own eyes. I no longer need to watch a TV show to tell me what it is.
A motorized four-wheeler that kids can drive at the park instead of getting any semblance of physical exercise. Corporations and parents of America, you can't be serious? Who's actually buying this for able-bodied kids? I can only envision that the original creation of this so-called toy went something like this:
• Toy Executive #1: You know what kids really need today? Something to help with all that tiring walking and running they have to do at the playground. There must be something we can come up with to make their lives easier, to make the park a less tiring place to play.
• Toy Executive #2: But what about childhood obesity? Or juvenile diabetes?
• Exec #1: Exactly. Fat kids, sick kids... they're the ones who need our help the most. Let's have product design get right on this. And while we're at it, how about making it an educational toy as well? You know, something to teach kids at a young age about the importance of driving everywhere all the time, no matter how close your destination might be. Maybe a tie in with the automotive industry or the oil companies? They're always looking to reach new demographics, right?
• Exec #2: What about global warming?
• Exec #1: We'll give it a sunroof, then. Or even better, maybe a convertible. Then the kids will stay nice and cool no matter how hot it gets outside. Problem solved!
I know, I know, I'm overreacting just a tad. But come on, a battery-operated car for kids to drive at the park playground? What's next, a robot to do kids' chores for them? A computer that does their homework? A motorized scooter so that kids don't even have to exert themselves walking around inside the house? Oh wait, they do already make one of those.
Sigh. If only these motorized cars were being made in China and covered in lead paint. Then maybe we could get a good boycott going.