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Gratitude

The Gift of Gratitude: Why We Can't Thank Ourselves

There's something weird about thanking yourself—but why?

Key points

  • When you thank yourself, what you really mean is that you’re proud of yourself.
  • Gratitude recognizes external contributions—other people, a higher power, nature, luck, and circumstances.
  • In gratitude journaling, go beyond listing good things—appreciate the external sources behind your benefits.

This post is part of a mini-series on seven principles for living gratefully: the principles of gifts, abundance, precarious goodness, prioritizing goodness, promoting goodness, nourishing reliance, and goodwillism.

Gratitude is all the rage these days. We express thanks for countless things—loving parents, morning sunshine, a friend's timely support. But can you be grateful to yourself?

Self-gratitude is uncommon, though some celebrities and politicians have been known to thank themselves publicly. There's something weird about thanking yourself—but why?

The Heart of Gratitude

Self-gratitude doesn't quite make sense because gratitude inherently involves acknowledging that the sources of goodness in our lives reside outside ourselves. When I "thank myself," what I truly mean is that I'm proud of myself.

But pride and gratitude are different. When I feel proud, I attribute positive outcomes to my own efforts. Gratitude, however, recognizes external contributions—people around me, a higher power, nature, good fortune, and circumstances beyond my control.

This distinction between pride and gratitude isn't just philosophical—it has real implications for how we experience life.

What Research Reveals

Recent research from my lab identified a simple way to foster gratitude based on this crucial difference. In one study led by my doctoral student Nayoung Cho, we found that U.S. adults randomly assigned to write about positive outcomes attributed to others' help and to circumstances beyond their control were much more likely to experience gratitude than those writing about self-attributed positive outcomes and positive outcomes without specifying the cause.

The takeaway? How we frame the sources of our benefits directly shapes our capacity for gratitude.

Cultivating the Gift Mindset

So, how do we become more grateful? By adopting a gift mindset—viewing the good things in our lives as gifts freely given to us. Consider who helped us without expecting anything in return. Recognize the role of good luck, circumstances, or a higher power in our lives.

Even something we buy using our own money can be considered a gift if we shift our focus. Rather than emphasizing our act of buying, we can appreciate how our ability to make that purchase may itself be a gift not everyone shares. We might recognize that good timing made this item available when we wanted it or reflect on the numerous people behind the scenes whose talents and efforts created something we now enjoy.

The principle of gifts—that’s the first, foundational principle for cultivating the grateful life.

A Simple Practice

So here’s a simple, practical application. Do you practice gratitude journaling? Are you in the habit of mentally giving thanks for the good things in your life? That’s good--but don’t stop there.

Take one more step to acknowledge the external sources of your benefits. Name the people, the lucky breaks, the circumstances, the physical environment, or the higher power that contributed to what you're grateful for.

Seen in this light, gratitude isn't about reveling in our own goodness; rather, it's the joyful and humble recognition that life has been good to us.

What external sources of goodness can you acknowledge in your life today?

An earlier version of this post was published in the Rice Paper, the newsletter of the Asian Cultural Center at Indiana University, and in my Substack newsletter on the science and practice of gratitude.

References

Emmons, R. A., & Stern, R. (2013). Gratitude as a psychotherapeutic intervention. Journal of Clinical Psychology, 69(8), 846–855. https://doi.org/10.1002/jclp.22020

Hebbink, N., Schinkel, A., & de Ruyter, D. (2025). Does dyadic gratitude make sense? The lived experience and conceptual delineation of gratitude in absence of a benefactor. The Journal of Value Inquiry, 59(3), 423–442. https://doi.org/10.1007/s10790-023-09950-9

Wong, Y. J., Cho, N., & Pandelios, A. L. (2024). Feeling good versus doing good: Reclaiming a moral vision for the psychology of gratitude. International Journal of Applied Positive Psychology, 9, 1273–1291. https://doi.org/10.1007/s41042-024-00157-2

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