They might not be interesting, but they are certainly crippy sometimes!! :-)

Subliminal advertising is not only not interesting, it is totally false. A fact that Dr. Markman is curiously ignorant of.

I've been really aware of my cravings for food or products lately, especially suspicious of my motivations and desires for wanting that item. For example, I was in a supermarket the other day to pick up what I thought were essentials and after grabbing some bread and cheese I had a craving for chocolate and my mind flashed a recent snickers commercial I had seen...I found myself walking toward the candy aisle, suddenly realizing how much like a zombie I had been acting, I stopped. Standing there stupefied in the store, I began to seriously question the notion of free will, I looked at the remaining items on my grocery list and wondered what possibly may have compelled me to want those things...I began to wonder if anything I've ever done has been my idea, if there was a single aspect of my life that I've done of my own volition. I dropped my basket of groceries and left the store in a dejected, existential funk. My every action, my every impulse, the car I drove, the threads that clothed me, the foods that fed me, was none of it my idea? What of me was real? Do I, as a sentient entity, exist or am I merely a puppet moving to the pipe of Pied Pipers, to and fro, from one advertised aim to the next? Magazine subscriptions, music tastes, hobbies, is none of it real? I'm actually still quite confounded by this...after much debate and consideration, I've still not come to any conclusions, we are products of our environment, we learn through mimicry and instruction, we actually don't do anything of our own volition. There exists no such thing as a self-made man, we are all the clay and marble of another sculptor as others are the clay and marble of us, our parents chisel a little bit here, you chisel there, Coca Cola chisels and molds, a teacher hammers out some shapes, eventually they've crafted some monstrosity in the general shape of their image, complete with flaws and artistic flourishments, cracks that are superficial and cracks that run through.