Melanie Notkin (a.k.a Savvy Auntie) is the founder of SavvyAuntie.com, author of the national best-seller: SAVVY AUNTIE: The Ultimate Guide for Cool Aunts, Great-Aunts, Godmothers and All Women Who Love Kids (Morrow) and the creator of the popular Savvy Auntie lifestyle brand--the phenomenon heralded by fabulous kid-friendly women everywhere as a celebration of modern, cosmopolitan aunthood.
Her second book, Otherhood: Modern Women Finding a New Kind of Happiness, (Seal Press/Penguin Canada) March 4, 2014, was inspired by her life in New York City.
Melanie Notkin is the national best-selling author of Savvy Auntie: The Ultimate Guide for Cool Aunts, Great-Aunts, Godmothers, and All Women Who Love Kids and the founder and personality behind Savvy Auntie. Notkin is the foremost expert on the demographic of childless, often single, women in North America. She has shared her research, writing, and popular voice as a contributor to The New York Times, The Huffington Post, and PsychologyToday.com, among others, and she appears regularly on national television and the web. Otherhood is inspired by her life in New York City.