The Good Life

Positive psychology and what makes life worth living.

The Good Life: Ends and Means

Well, duh. Distinguishing between ends and means is important.

What makes life worth living? For those of us in Ann Arbor, the short list usually includes Zingerman's Delicatessen, a deliberately local business with the motto: "food that makes you happy, service that makes you smile." The food at Zingerman's is not cheap, but when Ann Arborites can afford it and even when we cannot, we happily partake, not only savoring the food and enjoying the service but also remembering that Zingerman's provides health insurance and paid vacations for all employees, that it shares its profits among them, and that it does a lot of wonderful things for Ann Arbor, like sponsoring a farmer's market just off our downtown area.

I described Zingerman's as deliberately local, meaning that despite offers to franchise the brand and go national or global like Border's Books (which also began in Ann Arbor), those who run Zingerman's have decided not to do so. They have decided to be great rather than gigantic.

 

 

That said, Zingerman's has grown locally by establishing in Ann Arbor a convoy of other businesses, like a sit-down restaurant featuring "American" food, a coffeehouse, a bakery, a creamery, and recently a candy factory (run by someone, and I kid you not, named Charley). Zingerman's has also established a training program that presents workshops on how to run a successful business.

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I attended one of these workshops a few months ago, and I did so wearing my positive psychology hat. Those of us who are positive psychologists acknowledge "positive institutions" to be poorly understood, at least by us, so why not go to the source and learn something? If we want to understand how to do things well, it makes sense to study the excellent examples - individual people or institutions as the case may be.

And indeed I learned a great deal, and one lesson in particular has stuck with me. Obvious when stated explicitly, this lesson was never all that obvious until I heard it spelled out: Distinguish the ends from the means.

In Zingerman's parlance, the end is called one's vision, and the vision needs to be in place before the means to the end are considered, created, and enacted. The vision needs to be articulate and specific. And the action plan for realizing the vision needs to be realistic and vetted by those who know about the real world.

Well, duh. The distinction between ends and means is patently important. One need not attend a workshop or read this blog entry to appreciate this in the abstract. But the devil is always in the details, and one of the important details is to separate thinking about ends from thinking about means.

For many of us, when we set our goals and figure out how to achieve them, the ends and the means get all jumbled together. This jumbling occurs not only for the biggest goals in our lives, like the college we attend, the person we marry, or the career we pursue, but also for our smaller goals, like looking presentable for the day ahead, having a fun weekend, or - in my own case - writing a blog entry for Psychology Today that creates lots of hits but elicits no mean comments from readers (dream on, Chris).

As a research psychologist, my goal is to do studies that are important and interesting, that answer questions about weighty matters, and that suggest ways to enhance the psychological good life. This is a vision with which I am quite happy, although it is of course vague. When I start to flesh out the vision, the process too often gets mired down by my worries about the means. Pragmatic thoughts intrude. Where can I find research participants? How can I encourage them to participate? And most insidiously, where will I find the time to do all of this?

Mind you, questions like these eventually need to be answered, but trying to do so while I am establishing a specific vision about my research is handicapping. The resulting research plan is necessarily compromised, as is the research, as is my long-term satisfaction with my work.

I used to say with pride that one of my signature abilities was knowing how long it took me to do things, from preparing a lecture to washing my clothes to driving to the East Coast. Research suggests that most people most of the time woefully underestimate how long it takes to do even the things that they have done repeatedly. So, I have a useful skill. But after attending the Zingerman's workshop, I realized that this ability is simply a means skill and not an ends skill and that I inappropriately bring it to bear when thinking about my vision.

Do you remember that old - and cynical - definition of a cynic? Someone who knows the price of everything and the value of nothing. In my own life, I know how long it takes to do most anything, but I don't always know what's worth doing, simply because I have not thought enough about my vision.

Most of you readers are not research psychologists, but I hope that the points I am making apply to whatever matters most to you. First figure out your vision in all of its life-well-lived glory. And only then consider how you might achieve it.

I am writing this blog entry at the start of the New Year, 2010. Like many of you, I usually start the New Year with resolutions that I write down January 1. Usually my resolutions jumble together ends and means, and sometimes they are simply about means.

At this very moment, I'm looking up at my bulletin board, on which is tacked my resolutions for 2007. (Maybe I should resolve to clean my bulletin board on a yearly basis!) One of my resolutions was to write a book. I like writing, and I usually write effortlessly. I've written books before. So that seemed like a pretty good resolution.

But guess what? I didn't write a book in 2007 (or 2008 or 2009). How could I have done so? My resolution was about a means to an end, and the end was thoroughly unspecified.

My resolution for 2010 was not to jot down "resolutions" off the top of my head on the first day of the year. It was to establish a vision, for my work and for my life, and maybe that will take the entire year or longer. That's okay.

In the meantime, I'm heading off to Zingerman's for a really good lunch with a friend.

 



I almost didn't click on this blog entry because...

I've read numbers of well-meaning posts about New Year's resolutions already. More than enough. So I'm really glad I read your entry because you gave me something new to think about, and not just for the ritual of the New Year, but for daily life

Thank you.

This has been a great post.

This has been a great post. Too often I realise how much worrying about obstacles and being "realistic" seriously cut off the possibilities I could have explored. And when it comes to new year resolutions, it's always jotting down random "must-do's" and "should-do's" or "nice-to-do's" on top of my head. The saddest part is whatever is on top of my head are age-old desires that failed to be achieved simply because I never understood why in the first place I wanted those goals.Nice post for reminding me to think again about my priorities and what do I really want in life, and whether they really matter to me at all.

This blog really helped me

This blog really helped me "vision" the means and ends of my goals, and needless to say it gave me a realistic outlook on what I need get done. I've always pictured how long it will take to get a certain task all done , and when I think of how long it will take or what obstacles are going to come my way I usually get discouraged. At some point I will reach my goal if I even try to get closer to it, but nothing will be efficient if I give up. After reading your blog I started thinking of the purpose of achieving my goals, and why are they important to me. This gave me motivation to jump into it regardless of what obstacles are infront of me.

Great Post

Dr. Peterson,
Happy New Year. So far, so good, regarding the comments you have received on your Ends & Means post-they are all "positive"! Thank you (and Zingerman's) for reminding me of what is important when setting my eyes toward the future. The funny thing is, I looked at my resolutions earlier today and decided I wanted to re-write them because I realized more than half were not even important to me! Maybe it is an infliction suffered by those who are really good at estimating how long it takes to get a thing done.
Here's wishing you all the success you deserve!

A Zingerman's customer from Mexico

Chris,
I did not realize Zingerman's was in Ann Arbor. I discovered their food through a catalogue during one visit to the US and have sent Zingerman's gifts baskets several times since them. Now I have even more reasons to like their food! And thanks for making me think about my ends and means. Great to see you posting so often.

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Christopher Peterson is professor of psychology at the University of Michigan.

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