The Why Behind the Buy

Understanding consumerism and why we buy.
by Kit Yarrow, Ph.D.

How Consumer Psychology Created the Zhu Zhu Hamster Craze

By Kit Yarrow, Ph.D. on December 9, 2009 in The Why Behind the Buy

It may seem like crazy luck but there's a lot of deep psychology behind the funky little techno hamster that's captured the attention and dollars of American shoppers. Read More

I've been looking everywhere

Submitted by Anna Lisa on December 9, 2009 - 5:49pm.

I've been looking everywhere for those toys and most places had their prices extremely high. I searched online and I found a site that lets you track when they come back in stock in Amazon.com so you dont have to pay the high prices Amazon's partners have. The site is: http://www.azproductwatch.com/

Oh boy

Submitted by Johnny costello on April 15, 2010 - 7:11am.

I got mine at crackerbarrel anyone want to buy it? make an offer. he is just so adorable

Post new comment

The content of this field is kept private and will not be shown publicly.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Allowed HTML tags: <a> <em> <strong> <cite> <code> <ul> <ol> <li> <dl> <dt> <dd>
  • Lines and paragraphs break automatically.
  • You may quote other posts using [quote] tags.

More information about formatting options

Subscribe to The Why Behind the Buy

Kit Yarrow

Kit Yarrow is a professor of psychology and marketing at Golden Gate University in San Francisco.

more...

The Why Behind the BuyRecent Posts

Technology's notable impact on how and what we eat.
Five commonly used spending control tactics that consistently backfire
Holiday shopping is full of "coulda, shoulda, woulda's"
How our own psychology can work against rational shopping decisions
Why fertilizer is out and nail polish is in.
More of The Why Behind the Buy blog

Current Issue

The High Art of Handling Problem People

How to handle difficult people.