The Dragonfly Effect

How social media can create big change

The Seven Deadly Sins of Storytelling

What makes good stories work is the same unpredictable, creative, unintuitive quality that makes humans human. Breakout success won’t follow from the rote application of step-by-step guides or how-tos. Design your strategy to avoid the seven sins, however, and you’ll be in good shape to forge a voice of your own. Read More

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Andy Smith, author of The Dragonfly Effect, Quick, Effective and Powerful ways to Use Social Media to Drive Social Change, is Principal of Vonavona Ventures. more...

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