Science Of Small Talk

The science of social behavior, one interaction at a time
Sam Sommers, Ph.D., is a social psychologist at Tufts University. See full bio

Comments on "I’ll Analyze My Own Debate Perceptions, Thank You"

I’ll Analyze My Own Debate Perceptions, Thank You

Tonight's second McCain/Obama debate just ended, and I've finally reached an important decision. No, I'm not one of the uncommitted voters in Ohio who gets to go on TV and become a Warholian celebrity because of my own lack of decisiveness. I mean, who knew that the inability to make up one's mind could get you so much national airtime? Really, how long does it take these people to choose what to wear each morning?  No, my decision is a different one... Read More

Amen brother.

Amen brother.

Amen x 2!! I am soo glad we

Amen x 2!!
I am soo glad we have CNN so this election can be "called" in early October and no one will have to waste the gas going to the polls. What a service to Americans. Everyday my husband asks "When is it 'open season on the media'?"

Well-played, but...

Sir, your disdain for the undedcided voter is palpable. These are important issues to be sure, but many voters are overworked, struggling to stay afloat financially to support and feed themselves and their families. They lack the time and often the resources to explore these issues in depth.

Notwithstanding, I agree that the realtime perceptions have the influence to sway opinions, as you so persuasively argued. But two things:

First, the undecided voters making these ratings are providing their real perceptions, not the products of some experimental manipulation. So what's wrong with having some exposure to how genuinely uncertain voters are seeing the debates, assuming they aren't misrepresenting themselves in order to sway the perceptions of others?

Second, in most cases, the post-debate spin goes both ways. So the bias is, in theory, mitigated.

If the networks do try to stack the deck, either in their selection of "undecideds" or in their post-debate coverage, shame on them. If discovered, the social, economic, and perhaps legal consequences would be quite severe.

When I get junk mail, I throw it out. When I see something on TV that I don't like, I switch the channel or turn it off. I suggest that you do the same.

Rather than limiting the spin (which we can never do) we should be working to educate people about the issues, and innoculate them to the illegitimate persuasive techniques that are rampant among the spin doctors and in the media in general.

Thankfully, your column takes a big step in that direction. Well-done!

re:

Why so madd, Keith? Still, your comment raises some important, level-headed ideas. Yes, important issues these are. And anyone who expects to hear specific answers to their personal questions given the superficial, staged nature of these events we misleadingly call "debates" is bound to be disappointed. There are some major differences between these candidates, and perhaps voters might also do some of their own research to determine which of these (or other candidates) they best match up with, as opposed to expecting to have such information spoonfed to them from the comfort of their living room sofa. But as for your theory that a network that stacks the deck in terms of pundits biased in one direction will suffer economic and legal consequences... Ah, my naive friend. You don't watch much cable news these days, do you?

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