Mind on My Money

How to invest wisely

John Nofsinger is an associate professor of finance at Washington State University and a speaker, writer, and scholar on behavioral finance. See full bio

February 13, 2009

What is economic stimulus?

I heard President Obama say the other day that "stimulus is spending money." The president is referring to government spending and is advocating his economic stimulus bill. Still, it begs the question, what kind of spending can stimulate the economy? Read More

February 5, 2009

Can US consumers spend us out of this recession?

The US consumer drives the world economy. In the past two recessions, spending by the US households got the economy growing. Can they do it again? Read More

February 1, 2009

Stocking up on Super Bowl Ads

Super Bowl ads cost $3 million per 30 seconds of air time. Do good commercials lead to good stocks?

The Super Bowl is the most watched TV event of the year. Does advertising during the Super Bowl justify its enormous cost?

January 29, 2009

What can $800 billion buy?

The US House passed an $800 billion stimulus bill yesterday. What is $800 billion?

With large numbers flying around recently, it is useful to frame the $800B within references of the day or those that might be on your mind.

January 25, 2009

Protestants: Faith and Stocks

Do religious people put their money where their morals are? Read More

January 22, 2009

Mormons: Faith and Sin Stocks

Do religious people put their money where their morals are? Read More

January 17, 2009

Catholics: Faith and Sin Stocks

Do religious people put their money where their morals are? Read More

January 1, 2009

Financial professionals, and the rich and famous fail to diversify too!

Savvy people make dumb diversification mistakes. Read More

December 29, 2008

Is the Stock Market Trustworthy?

Are the people and institutions of Wall Street worthy of being trusted? Do you care? Read More

December 26, 2008

Can YOU Trust the Stock Market?

Trust is important for people to invest in stocks. But how well do you trust? Read More

Books by John Nofsinger, Ph.D.

Psychology of Investing (3rd Edition)

Behavioral Economics Basics

Why do we often think we know what we want, only to be disappointed with our purchases and choices? Behavioral economics studies just how irrational we humans can be.

Go to the Behavioral Economics Basics page for more on Behavioral Economics including:

Current Issue

Everyday Creativity

How to start living creatively and reap the benefits.

Subscribe to Mind on My Money

Books by John Nofsinger, Ph.D.

Behavioral Economics Basics

Current Issue