A new study suggests that over seventy percent of us believe we are already have the next big thing, but we lack the 'know how' and resources to do something about it. Read More
Creativity hides inside the box, not outside as many believe. For thousands of years, inventors have embedded five simple patterns into their inventions, usually without knowing it. These patterns are the DNA of products that can be extracted and applied to any product or service to create new-to-the-world innovations. Using these patterns in a systematic way allows anyone to boost their creative output--on demand.