Homo Consumericus

The nature and nurture of consumption

Obama Got Re-elected, Time for Some Porn!

Want to get your man to be in the mood for love? Make sure that the next time that you seek to seduce him, his favorite sports team or favorite politician has won. That will get him going…along with your beauty of course! Read More

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Gad Saad is Professor of Marketing at Concordia University and author of The Evolutionary Bases of Consumption and The Consuming Instinct.

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