Feeling It

Emotional expertise for happiness and success

How Desire Fools Us: The Benefits and Dangers of The Chase

Why do we love to chase? What is so intriguingly attractive about hard-to-get partners, Black Friday sales, and the latest iPhone for which we'll stand in line for hours? Because it brings us pleasure. Here's how to avoid the pitfalls and dangers of chasing while still harnessing the benefits of anticipatory joy. Read More


I have enough first-hand experience now to realize that anticipation is what makes the chase for anything so rewarding. The long-term goals I've met have not been nearly as rewarding and fulfilling as I expected, and am glad to know that it's so normal to have almost no ability to accurately assess beforehand what makes us happy.

The most recent decade I've focused on doing what I want and just keeping a job, rather than a career, so I could pursue all that I want and like. Friends, giving and social interactions seem to keep me happiest. Love this article! Thanks! Jayne

The chase is just another

The chase is just another carrot dangling in front of us. When one keeps reaching for the next big carrot, life gets lost...and happiness is never attained.

This song hits home for me...Life is too short...

Hey Mister, where you going in such a hurry
Don't you think it's time you realized
There's a whole lot more to life than work and worry
All the sweetest things in life are free
And they're right before your eyes.

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Emma Seppala, Ph.D, is Associate Director of the Center for Compassion and Altruism Research and Education at Stanford University. 


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