Decisions, Decisions

Not What to Decide, but How
Dan Goldstein is Assistant Professor at London Business School and Principal Research Scientist at Yahoo! Research. See full bio

Subscribe to Decisions, Decisions

Behavioral Economics Basics

Behavioral Economics

Why do we often think we know what we want, only to be disappointed with our purchases and choices? Behavioral economics studies just how irrational we humans can be.

Go to the Behavioral Economics Basics page for more on Behavioral Economics including:

Find a Therapist

Search our customized Directory for a licensed professional near you.

Current Issue

Everyday Creativity

How to start living creatively and reap the benefits.