Every December, I reflect upon what went right, what went wrong, what took me by surprise, what I can learn from these awakenings, and how I’ll change what I’m doing next year. I do this by writing an annual review. The process of spinning thoughts into logic and language is incredibly illuminating. It allows me to see and synthesize on a different level than pure contemplation.

Inspired and humbled by the legendary annual reports of Berkshire Hathaway founder, Warren Buffet, I decided to expand my exploration into a full-blown 2011 Annual Report and give it a theme—"Serve, aspire, transcend."

As you read the Annual Report, I’ll bring you deeper into my life and what I call my “business engines.” I’ll also share something that’s more personal than ever before. Not so much because I want to, but because to omit it would leave a gaping hole in the context around many of my recent business and life decisions. It’ll also provide answers to questions I’ve been asked, yet have never answered publicly.

So, get yourself a latte and some dark chocolate, this craft is taking flight...