Companies have an obligation to protect addicted users of their products. Establishing some kind of upper limit helps ensure that users do not abuse the service and that companies do not abuse their users. Read More
We have all seen the internet startup that was created out of seemingly thin air that gets sold for billions of dollars just by having people show up to their site, but the true stories are far more variegated.
The number of companies new and old jockeying for your clicks is baffling—getting visitors in the door is just the tip of the iceberg. Read More
Do you get the feeling apps are getting dumber? They are, and that’s a good thing. Behind the surprising simplicity of some of today’s top apps, smart developers are realizing that they’re able to get users to do more by doing less. A new crop of companies is setting its sights on changing the small behaviors in your life, hoping to reap big rewards. Read More
Ian Bogost, the famed game creator and professor, calls the wave of habit-forming technologies the "cigarette of this century" and warns of equally addictive and potentially destructive side-effects. Read More
If you’re like most people, you have a New Year’s resolution in place and you may have even stuck to it so far this year. Good for you! Realistically though, you’re going to fail. How long have you said you really should get in shape, or lamented the need for more quality time with family and friends? The fact is, despite the most earnest commitment, resolutions just don’t work. Read More
When we look at successful entrepreneurs, it may appear that they spend their lives relentlessly driving towards a singular goal. We assume the path to success was a straight shot, lined with mile markers throughout. In fact, it wasn’t. Entrepreneurs make it up as they go. Read More
Last week, I sat down for drinks with a few friends. “Have you heard of this Pinterest website?” said Jonathan, “My wife is totally addicted.” “Yes! Molly is hooked too,” said Ben, “She even has her grandmother into it, who, by the way, still can’t figure out Facebook.” “What’s Pinterest?” said Colin, the unmarried engineer. Read More
Today Facebook will sell shares in one of the biggest tech IPOs in history. New investors will gobble up the stock to get a piece of the global phenomenon famously started in Mark Zuckerberg’s dorm room in 2004. Read More
My wife put our daughter to bed, brushed her teeth, and freshened up before bed. Slipping under the covers, we exchanged glances and knew it was time to do what comes naturally for a couple on a warm night in Silicon Valley. Read More
Nir Eyal is a technology entrepreneur who blogs about the intersection of psychology, technology, and business.