The premier of Mad Men's 5th season has finally come and gone.
So here's what we know: Don Draper has married Megan, his former secretary. Joan Holloway Harris and the Campbells have become parents. The guys at SCDP poke fun at a rival agency's insensitive behavior during a Civil Rights demonstration. They feel smug—for now. Megan throws Don a surprise 40th, and steals the show with a slinky French song and dance. And Don and his new wife are in such an enamored state, they spend more than a bit of time in the bedroom. Don actually seems happy. Or is he?
In marrying Megan a fragile Don has grabbed onto someone he perceives as solid, a desperate measure taken to bolster his faulty esteem. In psychological terms, Megan represents a "transformational object," an outside fix and hoped for "180," a chance to rocket from guy in free fall to glittering adman. And the Megan cure will probably work—for a while. But external measures can only get us so far. We can expect to see Don back to his old tricks—and fairly soon.