Birthdays, weddings, the holiday season—or even a simple get-together: Occasions for giving gifts abound. PT talked with two experts on the subject: Sherri Athay, the founder and president of Present Perfect Gift Consultants and Giftelan.com, and Alison Deyette, a lifestyle expert and founder of www.alionthego.com.
Footwork
"If you are planning to buy a gift that fits with the recipient's field of expertise, be extra careful," Deyette says. Don't buy a camera for your photo-buff buddy without doing some research. Read product reviews, talk to the experts at the store, or just ask him what he wants.
Presenting the Present
Creativity is "a great way to make gifts more memorable," says Athay. Deyette concurs: "Don't just give the bouquet of flowers in its original wrapping—buy an inexpensive vase. Dress up that bottle of wine! Add a message to the cake!"



