Naming your baby after ESPN may be extreme, but sports fans aren't always subtle. While crazed fans get the limelight, most of us are the garden variety type. More than a third of the American population is expected to tune in to the Super Bowl on February 4, 2007. Whether you bask in the reflected glory of your team or cut yourself off from their failures, get the winning edge with your own brand of fandom.
Picture the Win
People who visualize an athlete making a sweet shot feel personally responsible when he actually sinks it.
Synchronize Your Cheers
In a weeklong amateur experiment in 2005, synchronized wiggle sticks appeared to sway several Dallas Mavericks games: Mavs opponents shot 8 percent below the league average on free-throws.
Suck It Up
Emergency room visits drop during big games and spike after they're over. Doctors suspect people delay medical treatment to finish watching the game.
